These Terms & Conditions govern your use of the KNA Digital website and the purchase or engagement of any service offered by KNA Digital, operated by Khandakar Nakibul Akhter (“the Company,” “we,” “us,” or “our”). By accessing our website, submitting a service inquiry, signing a service agreement, or making a payment, you (the Client or you) acknowledge that you have read, understood, and agree to be bound by all terms set forth herein. If you do not agree, please refrain from engaging our services.
1. Scope of Services
KNA Digital provides a range of digital services including, but not limited to: Web Development (custom websites, landing pages, e-commerce stores), Design & Branding (logos, brand identity, graphic design), Video Editing (promotional videos, reels, ad creatives), Digital Marketing (Meta Ads, Google Ads, TikTok Ads management), and Search Engine Optimisation (SEO). The specific scope of work, deliverables, and timeline for each engagement are defined in the signed Service Proposal & Agreement or written confirmation provided prior to project commencement. Any work requested beyond the agreed scope will be treated as a separate engagement and quoted accordingly.
2. Web Development — Specific Terms
Project Scope & Milestones
All web development projects are scoped, priced, and executed in defined milestone phases (e.g., Discovery, Design, Development, Testing, Launch). The scope of work — including number of pages, features, third-party integrations, and platform (WordPress, custom HTML, e-commerce, etc.) — is fixed at the time of agreement. Any additions or changes to the agreed scope mid-project are subject to a formal change request and additional fee.
Client Content Responsibility
The Client is solely responsible for providing all website content — including text copy, images, product details, logos, and media — in a complete and organised format prior to the development phase. The Company is not responsible for writing copy or sourcing images unless explicitly included in the agreed scope. Delays caused by late content delivery will not be counted against the Company’s delivery timeline.
Browser & Device Compatibility
Websites delivered by the Company are tested for compatibility with major modern browsers (Chrome, Firefox, Edge, Safari) and responsiveness across desktop, tablet, and mobile screen sizes. The Company does not guarantee compatibility with outdated browser versions or non-standard devices.
Post-Launch Support
Unless a maintenance retainer is agreed upon separately, the Company’s obligation ends upon final delivery and Client sign-off. Minor bug fixes (limited to errors in the Company’s own code) are covered for 14 days post-launch at no additional charge. Issues arising from Client modifications, third-party plugin updates, or hosting changes after delivery are outside this warranty.
Hosting & Domain
The Client is responsible for securing and maintaining their own hosting and domain unless explicitly contracted otherwise. Costs for hosting, domain registration, premium themes, or third-party plugins are entirely separate from the development fee and are non-refundable once purchased.
Ownership upon Full Payment
Full ownership of the delivered website files, codebase, and design assets transfers to the Client only upon receipt of complete and final payment. The Company reserves the right to withhold final file handover until the outstanding balance is settled in full.
3. Design & Branding — Specific Terms
Creative Brief
All design projects begin with a written creative brief agreed upon by both parties. The brief defines the visual style, colour palette, typography preferences, usage context, and deliverable formats. Design work is executed based on this brief, and significant deviations requested after approval of the brief may be treated as scope changes.
Concepts & Revisions
The Company will present an initial set of design concepts based on the agreed brief. The Client is entitled to a defined number of revision rounds as stated in the project agreement (typically 2–3 rounds). Each revision round must consolidate all feedback into a single submission. Piecemeal revision requests submitted across multiple messages may be batched into one round.
Subjective Nature of Design
Design is an inherently subjective discipline. The Company commits to delivering professional, brief-aligned work — but cannot guarantee that the output will match an unarticulated vision or post-brief change of preference. Refusals based on subjective taste after revisions have been exhausted do not constitute grounds for a refund.
File Formats & Deliverables
Final design files are delivered in agreed formats (e.g., PNG, JPG, PDF, SVG, AI, PSD). Source files (editable formats such as AI or PSD) are included only if explicitly agreed in the project scope. Additional format requests after final delivery may incur an extra fee.
Ownership upon Full Payment
All rights to the final delivered design assets transfer to the Client upon receipt of full payment. Until then, all design work remains the intellectual property of the Company.
4. Video Editing — Specific Terms
Raw Footage Requirements
The Client is responsible for providing all raw footage, audio files, voiceovers, music tracks, and reference materials in a mutually agreed format and resolution prior to the commencement of editing. The Company is not responsible for filming, recording, or sourcing footage. Poor output quality resulting from low-quality, shaky, poorly lit, or improperly recorded footage provided by the Client does not constitute grounds for a refund or re-edit.
Editing Process
Projects are delivered in two stages — a rough cut for Client review and feedback, followed by a final export incorporating approved revisions. The Client must provide consolidated feedback on the rough cut within 48 hours of delivery. Delayed feedback may push the final delivery date accordingly.
Music & Licensed Assets
If background music or stock assets are required, the Client is responsible for providing licensed tracks or approving royalty-free selections made by the Company. The Company assumes no liability for copyright claims arising from music or media assets provided by the Client or approved by the Client for use in their content.
Revisions
Each project includes up to 2 revision rounds on the rough cut. Revisions include adjustments to pacing, captions, colour grading, audio levels, and minor structural changes within the existing footage. Complete conceptual re-edits, requests to incorporate new footage not included in the original brief, or fundamental changes to the edit structure after the rough cut stage are considered new projects and will be quoted separately.
Export Formats
Final videos are exported in the format(s) agreed upon (e.g., MP4 1080p, vertical 9:16 for Reels, square 1:1 for feed). Additional format exports requested after final delivery may be quoted separately.
Ownership upon Full Payment
All rights to the final edited video files transfer to the Client upon receipt of full and final payment. The Company retains the right to use anonymised excerpts or thumbnails from completed projects for portfolio purposes, unless the Client opts out in writing.
5. Digital Marketing — Specific Terms
Service Fee vs. Ad Spend
All quoted Digital Marketing fees are solely for the Company’s professional time, strategy, setup, and campaign management. Advertising spend — paid directly to Meta, Google, TikTok, or any other ad platform — is entirely separate and the sole responsibility of the Client. The Company exercises no control over ad platform charges, billing cycles, or account-level payment requirements.
Account Access
The Client grants the Company necessary access to their Ad Account and Business Manager (or equivalent platform accounts) for the purpose of campaign management. The Client retains full ownership of all accounts at all times. Access will be voluntarily revoked by the Company upon termination of services.
Campaign IP
All campaign structures, audience configurations, ad copy, creative frameworks, and optimisation strategies built by the Company remain the Company’s intellectual property. Upon termination of service, the Company reserves the right to remove all proprietary campaign assets. No transfer or backup of campaign architecture will be provided after service ends.
Platform Policy Compliance
The Client is responsible for ensuring that their products, services, and business practices comply with the advertising policies of Meta, Google, TikTok, and any other platform used. The Company will not run ads for products or services that violate platform policies or applicable laws. Account restrictions or bans arising from the Client’s non-compliance are not the Company’s liability.
Campaign Removal Upon Service Termination
Upon cancellation, non-renewal, or termination of any Digital Marketing service engagement — for any reason — all ad campaigns, audiences, pixel configurations, ad sets, creatives, and campaign structures built and managed by the Company will be permanently removed from the Client’s ad account. This applies to all platforms including Meta (Facebook & Instagram), Google Ads, and TikTok Ads. The Company retains full rights to its proprietary campaign architecture, strategy frameworks, and optimisation methodologies. No backup, export, or transfer of campaign data will be provided post-termination. The Client acknowledges this condition before engaging our Digital Marketing services.
6. SEO — Specific Terms
Timeline Expectations
SEO is a long-term strategy. The Company does not guarantee specific keyword rankings, traffic volumes, or timelines for results, as search engine algorithms are controlled by third parties (Google, Bing, etc.) and are subject to frequent, unpredictable updates. Measurable improvements typically require a minimum of 3–6 months of consistent work.
Minimum Commitment
SEO engagements require a minimum commitment of 3 months due to the foundational nature of early-stage work (technical audit, on-page optimisation, content strategy, backlink profile building). Early termination within this period does not entitle the Client to a refund of advance payments.
Client Cooperation
SEO success depends in part on the Client’s cooperation — including timely access to the website CMS/backend, approval of content changes, and willingness to implement technical recommendations. The Company is not liable for limited results caused by the Client’s failure to implement agreed recommendations.
7. Service Fees & Payment
All quoted fees are for the Company’s professional time, expertise, and service delivery. Payment terms — including advance requirements, milestone schedules, and due dates — are specified in the individual Service Proposal & Agreement. The Company reserves the right to pause or withhold deliverables in the event of non-payment by the agreed due date. Final files and handovers are released only upon receipt of full and cleared payment.
8. Client Responsibilities
Across all service categories, the Client agrees to:
- Provide all necessary materials, credentials, and approvals within the agreed timeline.
- Respond to queries, feedback requests, and revision approvals within 48 hours of receiving communication.
- Ensure all materials provided are legally owned or licensed. The Company assumes no liability for intellectual property infringement arising from Client-supplied assets.
- Provide accurate and complete business information required for setup, compliance, or platform verification.
- Refrain from requesting services that violate platform policies, applicable laws, or ethical advertising standards.
Delays caused solely by the Client’s non-responsiveness, failure to provide materials, or withheld approvals will not be counted against the Company’s agreed delivery timelines.
9. Intellectual Property
Client-Owned Assets
The Client retains full ownership of all pre-existing brand assets, accounts, domains, and materials they provide to the Company for the engagement.
Deliverables
Upon receipt of full and final payment, ownership of agreed deliverables (website files, logo files, edited video exports, design assets) transfers to the Client.
Company IP
All proprietary strategies, frameworks, campaign structures, methodologies, and reports developed by the Company remain the Company’s intellectual property and may not be replicated, resold, or shared with third parties by the Client.
Restrictions
The Client may not resell, sublicense, or redistribute any Company-developed strategies, frameworks, or methodologies without prior written consent.
10. Portfolio & Case Study Rights
The Company is permitted to use the Client’s business name, logo, project screenshots, before/after comparisons, and anonymised performance metrics in its professional portfolio, case studies, and marketing materials. No sensitive financial data, personal client information, or identifiable revenue figures will be disclosed without the Client’s prior written consent. The Client may opt out of portfolio use by submitting a written request.
11. Third-Party Platforms & Tools
The Company may utilise third-party platforms and tools in delivering services (e.g., Meta Business Suite, Google Ads Manager, TikTok Ads Manager, WordPress, Canva, Adobe Suite, domain registrars, hosting providers). The Company is not responsible for service interruptions, policy changes, account restrictions, or actions taken by these platforms that affect project delivery or campaign performance. The Client is responsible for compliance with the terms of service of all platforms used in connection with their business.
12. No Guarantee of Results
The Company commits to delivering professional-grade work across all service categories. However, no specific outcomes are guaranteed — including sales, leads, ROAS, website traffic, search rankings, or video engagement. Final results are influenced by factors outside the Company’s control, including market conditions, product quality, pricing strategy, platform algorithm changes, and consumer behaviour. The Company’s obligation is to execute services with professional diligence and agreed deliverables — not to guarantee commercial outcomes.
13. Confidentiality
Both parties agree to maintain strict confidentiality of all non-public information exchanged during the engagement. The Company will not share, disclose, or distribute any confidential business information, financial data, sales figures, customer data, or proprietary materials belonging to the Client with any third party without prior written consent. This obligation survives termination of the service agreement.
14. Communication & Support
Primary communication is conducted via WhatsApp and email. Response times during business hours (Sunday–Thursday, 10:00 AM – 7:00 PM BST) are typically within 4–8 hours. Priority WhatsApp support is available to clients on premium Digital Marketing packages. The Company is not liable for issues arising from urgent requests made outside business hours.
15. Termination
By the Client
One-time projects may be cancelled at any stage subject to the Cancellation & Refund Policy. Monthly services may be terminated with a minimum of 3 days’ written notice before the next billing cycle.
By the Company
The Company reserves the right to terminate any engagement with 3 days’ written notice if the Client engages in abusive behaviour, requests unethical or unlawful work, violates platform policies, or fails to make payment by the agreed due date. A pro-rated refund for genuinely unused service days may be issued at the Company’s discretion.
16. Dispute Resolution
Both parties agree to first attempt resolution of any dispute through mutual good-faith discussion within 7 days of the issue being raised in writing. If unresolved, the Company’s documented delivery records — including project files, screenshots, communication logs, and reports — will serve as primary evidence of service delivery. These terms are governed by the applicable laws of Bangladesh.
17. Limitation of Liability
To the maximum extent permitted by applicable law, the Company’s total liability to the Client for any claim arising from or related to the services shall not exceed the total service fee paid by the Client for the specific service in dispute in the preceding 30 days. The Company shall not be liable for indirect, incidental, consequential, or punitive damages, including loss of profits, loss of data, or business interruption, even if advised of the possibility of such damages.
18. Amendments
The Company reserves the right to update these Terms & Conditions at any time. Clients will be notified of material changes via email or WhatsApp. Continued engagement with the Company’s services following notification of changes constitutes acceptance of the revised terms.
For questions about these Terms, contact us at: contact@knadigital.com — KNA Digital · Khandakar Nakibul Akhter · Gazipur, Dhaka, Bangladesh